Federico castriota

Social media manager & content creator

About me and my work

I'm Federico, passionate about cultivating vibrant social media communities through captivating content. Over the years, I have gained valuable experience as an art director, graphic designer, and illustrator, collaborating with diverse agencies and notable brands.

In 2020, I decided to embark on a freelance journey, specializing as a social media manager.

I help brands establish a distinct visual identity and forge genuine connections with their followers by maintaining a consistent aesthetic and infusing creativity into every project.

I am always on the lookout for fresh techniques, innovative ideas, and adaptable approaches to keep up with the ever-evolving social media landscape.

My skills

Strategize

I specialize in crafting distinctive and highly effective strategies for brands and entrepreneurs, aiming to elevate their social media presence and showcase their unique identities. By enhancing brand awareness and generating more leads, my goal is to provide tangible results that contribute to their success of their goals.

Create

I have a genuine passion for transforming ideas into captivating content that brings brands to life. Whether it entails graphic design, illustrations, video editing, or creating compelling video content, I am dedicated to helping expand your brand vision.

Engagement

I engage with your audience, foster meaningful interactions, and manage online communities. I promptly respond to comments, messages, and inquiries, building strong connections and enhancing brand loyalty.

Insights

I track and analyze social media metrics to measure the success of your campaigns. By interpreting data and generating reports, I provide valuable insights that inform future strategies and optimize performance.

My services

a SELECTION OF CLIENTS

OEL

2020 - ongoing

I Designed and executed a social media and content strategy across Instagram, Facebook and their website. I helped improve the brand image and awareness, while also boosting lead generation from their social media platforms.

OEL

2020 - ongoing

Understanding the significance of a captivating online presence, I collaborated with the brand's team to revamp their website, creating an engaging and user-friendly platform.

By optimizing the site for search engines and implementing responsive design principles, we ensured that the brand's website ranked higher in search results and reached a wider audience.

miikojewels

2022-Current

I collaborated with fashion brand Miiko to curate their social media presence. By crafting a cohesive visual strategy and engaging storytelling, we showcased Miiko's collections with style. Through continuous analysis and adaptation, we achieved meaningful results, expanding Miiko's reach and solidifying their position as a leading fashion brand.

INSTAGRAM

miikojewels

2022-current

I closely monitor the performance of social media posts, leveraging Instagram's analytics tools to gain insights into what resonates with your audience. Armed with this knowledge, I adapt my strategies, experimenting with different approaches and content types to maximize engagement. It's all about finding what works best for your brand and followers.

PANICKPANICK

2022 - ongoing

A selection of the graphics and illustrations I created for the music label.